services

Search Engine Optimization

SEO - THE OPTIMAL COMPLEMENT TO SEA AND PROGRAMMATIC ADVERTISING

INTRO

Optimize to the top

To ensure long-term visibility in relevant search engines. So that customers find companies - and vice versa.

OUR APPROACH

SEARCH ENGINE OPTIMIZATION FOR A LONG-TERM TOP RANKING

Search Engine Optimization has undergone a major transformation in recent years. Technical SEO and link building are still important factors. However, the Google algorithm is placing more and more emphasis on qualitative features such as content, architecture and loading time. SEO is therefore no longer just a short-term project, but a constant process that companies need to understand and support. As an SEO agency, we take on all aspects of optimization, while at the same time promoting internal know-how. Thanks to our digital specialization, we also combine SEO with analytics, technical optimizations, PR, content creation and marketing.

OUR SERVICES

SEO STRATEGIES FOR SUSTAINABLE SUCCESS

Based on corporate and communication goals, we develop the right SEO strategy and define content and technical SEO measures with a sensible prioritization in order to reach target groups and goals efficiently.

KEYWORD ANALYSIS

We analyze the search behavior of customers, compare monthly search volumes, highlight the most attractive search terms and create an up-to-date ranking report for the most important keywords.

SUPPORT FOR WEBSITE MIGRATIONS

With website renewals and CMS changes, there is a risk of losing existing search engine rankings. We minimize this risk with clear URL redirect mapping and analysis of residual instances for rapid re-indexing.

SEO-Copywriting

We create topic-specific and search engine optimized content and integrate the most important keywords for target group-oriented communication and the best possible ranking.

SEO REPORTING AND COMPETITOR COMPARISON

We create keyword and visibility reports at the desired cadence. It is also possible to integrate competitor comparisons.

SEO PAGE ANALYSIS

We analyze technical and content-related SEO factors. This provides companies with customized checklists with up to 50 measures including instructions. This allows developers and editors to initiate immediate optimization steps.

SEO TRAINING

Training is a central part of our SEO consulting: this enables companies to implement important SEO workflows internally. We offer introductory training as well as editorial and advanced technical SEO training.

OUR EXPERT

The godfather of SEO
 

Philipp has online marketing in his blood and has been working with SEO, SEA and web analytics for 12 years. He worked at Ringier AG for four years and was responsible for SEO and related topics such as accessibility, usability and web analytics worldwide. He has in-depth technical know-how and can therefore provide programmers with concrete assistance in the implementation of SEO measures. He also works as a copywriter himself and is experienced in coordinating with copywriting agencies and translators. This integration of SEO and SEA allows for smooth processes and offers synergies in the setup of campaigns.

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STAND AT THE TOP? PHILIPP CAN HELP

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